What are posters for if the public doesn't
believe them? Of course it will go _down_ all right.
SPLURGE: O, I beg your pardon, sir. Then what don't you quite like about
it?
SLADDER: I might invent another food one of these days, and then where
should we be?
SPLURGE: I hadn't thought of that, sir.
SLADDER: Out with it.
SPLURGE: (_Scratches with pencil_). "Cheezo is made out of the purest
milk from purest English cows."
SLADDER: Y-e-s, y-e-s. I don't say you're wrong. I don't say you're
exactly wrong. But in business, Splurge, you want to keep more to
generalities. Talk about the bonds that bind the Empire, talk about the
Union Jack, talk by all means about the purity of the English cow; but
definite statements you know, definite statements----
SPLURGE: O, yes, I know, sir; but the police never interfere with
anything one puts on a poster. It would be bad for business, a jury
would never convict, and----
SLADDER: I didn't say they would; but if some interfering ass were to
write to the papers to say that Cheezo wasn't made from milk, we should
have to go to the expense of buying a dozen cows, and photographing
them, and one thing and another. (_He gets up and goes to cupboard._)
Now, look here. I quite understand what you say, purity and all that,
and a very good point too, but you look at this.
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