[_He unrolls a huge poster representing a dairymaid smirking in deadly
earnest. On it is printed: "WON'T YOU HAVE SOME?" and on another part of
the poster "CHEEZO FOR PURITY."_
You see. Your whole point's there. We state nothing and we can make the
dairymaid as suggestive as we like.
SPLURGE: Yes, sir, that is excellent. Quite splendid.
SLADDER: They shall look at that on every road and railway, where it
enters every town in England. I'll have it on the cliffs of Dover. It
shall be the first thing they see when they come back home, and the last
thing for them to remember when they leave England. I'll have it
everywhere. I'll rub their noses in it. And then, Splurge, they'll ask
for Cheezo when they want cheese, and that will mean I shall have the
monopoly of all the cheese in the world.
SPLURGE: You're a great man, sir.
SLADDER: I'll be a greater one, Splurge. I'm not past work yet. What
more have you got?
SPLURGE: I've rather a nice little poster being done, sir. A boy and a
girl looking at one another with a rather knowing look. There's a large
query mark all over the girl's dress. Then over the top in big letters
I've put: "What is the secret?" and in smaller letters: "I've got a bit
of Cheezo." It _makes_ people look at it, the children's faces are so
wicked.
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